You might see an ad after completing Today’s Wordle

i just finished friday wordle — which, I remind you now, belongs to the New York Times for reasons you’ll understand shortly – and when I did, I was surprised to see an addition to the results screen. Under the usual statistics, the “next wordle” countdown, and the share button, there was something new: a small banner advertising another puzzle, the NYT spelling bee.

For fans who appreciate Wordle’s simplicity, the announcement can be a bad surprise. Part of the call of wordle is that simplicity: you try your luck at the puzzle of the day, decide if your journey is worth sharing on Twitter, then close the tab and move on.

And it was on purpose, as stated in the NYT profile of wordle creator Josh Wardle:

But since Wordle was originally designed only for Mr. Wardle and Mrs. Shah, the initial design ignored many growth hacking features that are practically expected from games of the current era. While other games push notifications to your phone hoping you’ll come back throughout the day, Wordle doesn’t want an intense relationship.

“It’s something that encourages you to spend three minutes a day,” he said. “And that’s it. Like, he doesn’t want any more of your time than that.

When the NOW bought wordle a few weeks later, he promised that “by the time he moves The New York Times, wordle will be free to play for new and existing players, and there will be no changes to its gameplay. But that promise apparently doesn’t extend to the results screen, which has seen a change. the NOW did not immediately respond to a request for comment.

If you lift your pitchfork above Wordle’s spelling bee announcement, however, you should know that wordle owes a lot to the bee-themed spelling game. According to NOW profile, Wardle and his partner embarked on spelling bee largely in 2020, and the decision to limit wordle players to one game a day “reinforced a feeling of scarcity, which [Wardle] said was partially inspired by the spelling bee.”

So if you are a fan of wordleafter completing your daily game, you may want to give spelling bee a shot – or just wait until tomorrow for a new one wordle.


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